The Role of Strategic Capital in Enhancing the Competitive Position: A Descriptive and Analytical Study of the Kubaisa Cement Factory

Abstract

The purpose of this study is to explore the role of strategic capital and its sub-dimensions (strategic championing, strategic commitment, strategic implementation support, strategic implementation effectiveness, organizational learning, and organizational memory) in improving the competitive position of the Kubaisa Cement Factory. Market share and uniqueness of core competencies were used to assess competitive position. Data were collected by employing a descriptive and analytical approach from 100 senior managers using structured questionnaires, achieving a 90% response rate and yielding 90 valid responses. SPSS V.25 and AMOS were used for the analysis. The results demonstrate that strategic capital is positively related to competitive position, indicating that the factory’s focus on these dimensions contributes positively to the market share and differentiation capacities of the firm. Furthermore, results from regression analysis confirmed the statistical impact of strategic capital on competitive position, as the combined dimensions accounted for 82% of the variance. Specifically, it was found that dimensions such as strategic commitment, organizational learning, and memory are important factors impacting competitive advantage. This work sheds light on the role of strategic capital as a determinant of competitive advantage and provides practical insights on how management could leverage these dimensions to enhance organizational performance. It contributes to the literature by detailing the specific impact of strategic capital dimensions on competitive positioning in a manufacturing context and identifying opportunities for future research as well as potential applications across similar industries.